We meet the main stakeholders of the organization to understand company’s profile, and the privacy, reaction, sensitivity and behavior of each person that is part of it.

It is a qualitative and quantitative report about the current situation of the company, organization, startup or project. Its purpose is to define loyalty strategies, to avoid conflicts, to generate more business opportunities and sustainability for clients.

It is the process of defining the proto-person and the user-person. The former is based on research from interviews with the client, reports and data to draw a possible profile; the latter is based on the research on actual users.

In order to develop the Customer Experience (CX), an analysis and definition of all the interactions the client has with the company is performed to detect the need for improvement and new business opportunities.

As we understand how important each investment is, we develop business impact reports to cross-reference communication actions, investments, billing and users and clients’ behavior.